Facebook marketing solutions
Oct2011
Check out Facebook Marketing Solutions Bootcamp, from 1 – 16 Nov 2011. The bootcamp includes: 6 Webinars Live Q&A Weekly Tips Find out more
When to use mobile tags including QR codes in your marketing
Jul2011
In a special session filmed during the PSFK CONFERENCE NYC 2011, leading marketers talked about how mobile tags could be used in marketing communications. Speakers from Microsoft, Womans Day Magazine, QR Arts and 2D Bracode Strategy explained the creative uses of mobile tags in advertising and product promotion. Read more By Piers Fawkes for psfk, 30 June 2011.
How to use paid search as a branding tool
Apr2011
Paid search is typically perceived as a direct response channel. It is most frequently used by firms for sales and lead generation. There are definite brand benefits to paid search, but most advertisers do not focus on the softer brand metrics when placing Adwords campaigns. Clickthrough and conversion rates are what matter the most, as [...]
Our choice: The funniest April fools’ jokes
Apr2011
In Gmail, you no longer have to use obsolete technology such as a mouse and a keyboard to write, compose, or reply to emails: you can do all of those simply by moving your body. Of course, even the smile of Google’s Paul McDonald as he utters the announcement of the “feature” gives away that [...]
Google’s new book/magazine for top web companies
Mar2011
Check out Think Quarterly. It’s Google’s new magazine for top web companies. Like most companies, Google regularly communicates with their business customers via email newsletters, updates on their official blogs, and printed materials. Read more Visit site
New Google TV Ad
Dec2010
Can watching too much Kevin Bacon on the Logitech Revue with Google TV actually turn you into Kevin Bacon? Visit Page Posted by logitech for Youtube, 01 Dec 2010.