Here’s how people look at your facebook profile, literally
Jan2012
When potential dates, employers and friends glance at your online social profiles, what do they see? EyeTrackShop, a startup that runs eye-tracking studies for advertisers, helped Mashable find out by applying its technology to the profile pages of popular social networks. The study used the webcams of 30 participants to record their eye movements as they were [...]
Guess what the biggest topic on facebook was this year
Dec2011
The death of Osama bin Laden. 10 percent of all status updates (in English) mentioned Osama bin Laden in the days following his death, according to a Facebook blog outlining the top ten global trends in 2011. Coming in second was Green Bay Packers beating the Pittsburgh Steelers in the Super Bowl. Charlie Sheen was winning in March, if you recall. [...]
Here are the 20 most shared articles on facebook in 2011
Dec2011
Facebook just posted a list of the most shared articles on Facebook in 2011. They range from the serious (articles about the tsunami in Japan) to the silly (“No, Your Zodiac Sign Hasn’t Changed”). There’s even an article about a giant crocodile that made the list. Read more By Ellis Hamburger for Business Insider, 29 Nov 2011.
How 5 top brands crafted their social media voices
Dec2011
Social networks are platforms for personal connection and dialogue, a reality that has proved challenging for many companies that are not used to speaking to their customers in conversational tones. As companies have established profiles on Facebook, Twitter and other social channels, many have had to develop their brand voices anew. Mashable spoke with the figures behind [...]
Here’s the information facebook gathers on you as you browse the web
Dec2011
Facebook stirred up privacy concerns when it came out that its “Like” and “Share” buttons appearing all over the web actually report your visits back to Facebook servers. Now Facebook engineering director Arturo Bejar has shared what personal information the company retains with its tracking cookies, as reported by USA Today. When you’re logged in, Facebook will [...]
Stealth wendy’s campaign got 33,000 twitter followers in a month
Dec2011
A stealth campaign for Wendy’s brought on 33,000 Twitter followers in about a month with minimal ad support, a feat that many brands haven’t been able to match over several years’ time. The effort, which promotes a new mid-size burger called the W, revolved around a game show on Twitter using the handle@GirlBehindSix. (The six [...]
Get app happy with HootSuite
Nov2011
HootSuite is the new App Directory platform in the social media dashboard featuring integrations with top social content providers: YouTube, Flickr, Tumblr and Get Satisfaction. This advance release will provide HootSuite Pro andEnterprise customers with even more ways to engage social audiences. The HootSuite App Directory provides a platform for third-party developers to integrate existing apps or build [...]
17 twitter marketing tips from the pros
Nov2011
Are you looking for fresh ideas to improve your Twitter marketing? Now’s not the time to let your Twitter marketing go stale. Twitter has already grown more in the last 9 months than in the last 5 years and this trend is expected to continue. How does Twitter fit into your social media marketing? Here are 17 Twitter marketing [...]
How to schedule tweets in tweetdeck for desktops
Nov2011
is the most famous and commonly used twitter client for desktops. The reason being its rich features and user friendliness. This app running on Adobe air gets updated often to blend with the latest offerings in social media. The latest feature additions like scheduled tweets, Foursquare, Google Buzz etc makes it more powerful and [...]
A guide to generating leads on LinkedIn
Nov2011
To me, LinkedIn has always seemed like more of a place to hunt for a new gig than anything else. And since I haven’t been in the job market for a while, I’ve paid it little mind. Plus, I’ve always thought LinkedIn was kind of … well, boring. If Facebook is a rave at a [...]